Project
GenoPalate
CATEGORY
SEO
INDUSTRY
e-commerce
SEO project(2)

Enhanced Search Engine Presence and Amplified Organic Traffic

01. About the Project

G GenoPalate, a personalized nutrition company grounded in genetic insights, tailors eating plans according to an individual’s genetic makeup. The company’s objective is to empower individuals to make informed dietary choices for enhanced overall health and well-being. In the era of rising interest in personalized nutrition, GenoPalate encountered a challenge in effectively reaching its intended audience through search engine visibility.

02. The Challenge

GenoPalate faced limitations in search engine visibility, with its website struggling to rank well for pertinent keywords. This impediment hindered the organic traffic flow to the website and obstructed the company’s ability to connect with its target audience.

To address this issue, Quanpact took on the responsibility of enhancing GenoPalate’s search engine visibility and boosting organic traffic. The process involved conducting a thorough SEO audit, assessing GenoPalate’s website status, and formulating an encompassing SEO strategy that incorporated systematic optimizations, strategic interlinking, and a backlink strategy.

GenoPalate selected Quanpact due to the firm’s proficiency in SEO and its proven track record of delivering results. The confidence lay in Quanpact’s innovative strategies and expertise, which were expected to facilitate reaching the target audience and augmenting search engine visibility.

“Boost profitability and elevate success for your e-commerce business with our strategic solutions.”
– Quanpact Team

SEO Results Page1
SEO Results Page Image 2

02. Solutions

Quanpact executed a comprehensive SEO audit, identifying areas for improvement and opportunities across GenoPalate’s website. A tailored SEO strategy was devised, encompassing on-page optimization, keyword research, and effective link building. The provision of ongoing technical support and monthly reporting allowed for progress tracking and necessary adjustments.

Weekly Marketing Report

03. Perfect Result

Quanpact’s efforts yielded significant improvements in GenoPalate’s website rankings for relevant keywords. A notable surge in organic traffic ensued, enabling GenoPalate to effectively engage its target audience and drive conversions. The company’s search engine visibility experienced a substantial boost, successfully achieving the objective of enhancing overall online presence and reach.

The successful collaboration with Quanpact underscored the transformative impact that SEO can have on a business’s online presence and overall success.

77%

Organic Traffic Share Growth

94%

Share Increase

31%

Lower Bounce Rate

85%

Increase in Pages per Session Engagement